{"id":9991,"date":"2025-09-18T08:01:05","date_gmt":"2025-09-18T06:01:05","guid":{"rendered":"https:\/\/sweetspot-studio.com\/blacksaltcoven-3\/"},"modified":"2026-04-20T22:01:01","modified_gmt":"2026-04-20T20:01:01","slug":"eppendorfer-kontor","status":"publish","type":"page","link":"https:\/\/sweetspot-studio.com\/en\/eppendorfer-kontor\/","title":{"rendered":"Case: Eppendorfer Kontor"},"content":{"rendered":"

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Eppendorfer Kontor<\/span><\/h1>\n

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Branding, anchored in the district<\/span><\/h6>\n

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How do you create a visual identity for a place that’s distillery, shop and event space? The answer lies just a few meters from the store itself! We made an iconic Hamburg landmark the center of the branding: a bridge. Translated into a timeless logo design, we bridge the gap between craftsmanship and store concept.<\/span><\/p>\n

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#brand identity #logo design #creative direction<\/span><\/h6>\n

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From shop window to shopping bag.<\/span><\/h5>\n

Branding has to work \u2013 especially in retail. The company logo acts as a flexible seal of quality. It enhances the company’s own products, gives the store branding a clear direction, and ensures lasting memories even after the purchase.<\/span><\/p>\n

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More than just a logo. A meeting place.<\/span><\/h5>\n

The Eppendorfer Kontor is a distillery, a shop for exquisite handcrafted products, and an event venue all in one. Whether it’s a gin tasting or an art workshop, the visual identity provides a unifying framework for the diverse offerings without being intrusive. It’s about atmosphere, craftsmanship, and the connection to the neighborhood.<\/span><\/p>\n

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\u201cFor years I have entrusted Marc and Sweetspot Studio with numerous design projects. The branding for the office building perfectly demonstrates what their work is all about: a strong sense of location, product and brand, clearly implemented down to the last detail.\u201d<\/span><\/h5>\n<\/blockquote>\n

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Tjalf Nienaber. Owner Eppendorfer Kontor<\/span><\/p>\n

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