{"id":2859,"date":"2020-12-15T17:33:55","date_gmt":"2020-12-15T16:33:55","guid":{"rendered":"https:\/\/sweetspot-studio.com\/?page_id=2859"},"modified":"2022-04-07T22:29:35","modified_gmt":"2022-04-07T20:29:35","slug":"creativity-is-the-future","status":"publish","type":"page","link":"https:\/\/sweetspot-studio.com\/en\/creativity-is-the-future\/","title":{"rendered":"Spot On: Creativity is the future"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<h1 style=\"text-align: left;\">Why your company needs creativity<\/h1>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_video link=&#8221;https:\/\/youtu.be\/ruEtlDcW2Rg&#8221; align=&#8221;center&#8221;][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<p style=\"text-transform: uppercase; text-align: left;\"><span style=\"font-weight: 400; font-size: 20px;\">In today\u2019s world, change is happening at a staggering pace. In order for individuals, businesses and our society as a whole to deal with those rapid shifts, we need to be creative. Creativity helps us to cope with the ever-changing circumstances of our personal and professional lives. I this Class, you learn how to ignite the creativity of your brand. <\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_column_text]We are also facing a future in which machines, algorithms or artificial intelligence will be taking over most executing jobs. The human ability to think and associate ideas will become crucial. Creativity is the skill least likely to be acquired by machines.<\/p>\n<p>That&#8217;s why creativity is important. For everyone: People everywhere in the world, of every age, profession and social background. Whoever turns a blind eye on this truth, will have trouble finding their feet in tomorrow\u2019s world.<\/p>\n<p>We have to learn how to rethink old concepts, associate ideas and join the dots rather than accumulate knowledge. Knowledge is readily available to everyone. What we need is the ability to think for ourselves \u2013 be creative.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; text_align=&#8221;left&#8221; background_image=&#8221;952&#8243; background_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1592402965209{background-color: #8bc5a3 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<h4 style=\"text-align: center;\">&#8220;I believe that creativity is the innate ability that makes us human&#8221;<\/h4>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; text_align=&#8221;left&#8221; background_image=&#8221;952&#8243; background_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1592402965209{background-color: #8bc5a3 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_column_text]<\/p>\n<h2 class=\"p1\">HOW DOES CREATIVITY ARISE?<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<p class=\"p1\">It\u2019s important to realise that everything takes practice, even creativity. Even though creativity can\u2019t be forced, we can try to set the scene for it to arise, by keeping these things in mind:<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>01 LET GO OF EXPECTATIONS:<\/strong><br \/>\nDon\u2019t put yourself under pressure to \u201acreate\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>02 MAKE SPACE:<\/strong><br \/>\nLet the mind be empty and the thoughts wander.[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>03 GET INSPIRED:<\/strong><br \/>\nDo something that evokes inspiration \u2013 a walk in nature, visiting a gallery.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>04 HAVE FUN:<\/strong><br \/>\nPlay around and don\u2019t take it too seriously![\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221; background_color=&#8221;#e5e5e5&#8243;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<h4 style=\"text-align: left;\">DOWNLOAD THE WORKBOOK FOR THIS LESSON<\/h4>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221; background_color=&#8221;#e5e5e5&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<b>Ignite your business creativity today<\/b><\/p>\n<p><span style=\"font-weight: 400;\">For each Spot on class, we provide workbooks to simply remember what you have learned and apply it to your brand. Just leave us your email address and get access to the workbook. <\/span>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_single_image image=&#8221;1830&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>This workbook contains:<\/strong><\/p>\n<ul>\n<li>Why creativity is the future<\/li>\n<li>Everyone is creative<\/li>\n<li>How to use creativity<\/li>\n<li>Nurturing creativity<\/li>\n<li>And much more<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f2870-o1\" lang=\"de-DE\" dir=\"ltr\" data-wpcf7-id=\"2870\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/2859#wpcf7-f2870-o1\" method=\"post\" class=\"wpcf7-form init default\" aria-label=\"Kontaktformular\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"2870\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"de_DE\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f2870-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<p><label> Your name<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n<\/p>\n<p><label> Your mail (requested)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Send\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_column_text]<\/p>\n<h2 class=\"p1\">WORKING WITH CREATIVE PROFESSIONALS<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<p class=\"p1\">Yes, everyone is creative \u2013 but often there is a technical aspect involved. That is where creative professionals come in, who pursue creativity as a craft. However, when outsourcing a creative job, there are a few things to consider &#8230;<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<p class=\"p1\">Do the groundwork and <strong>develop your own idea first.<\/strong> Have the confidence to get creative yourself, it saves a lot of time and money later. We often just ask our partners a lot of simple questions to stimulate a thought process \u2013 which could be done by them beforehand too.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<p class=\"p1\"><strong>Allocate sufficient time<\/strong> for the process \u2013 creativity cannot be forced and good things take time.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1592408606612{padding-right: 50px !important;padding-left: 50px !important;background-color: #e5e5e5 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<h2>Your instructor<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1592408614356{padding-right: 50px !important;padding-left: 50px !important;background-color: #e5e5e5 !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;2865&#8243; img_size=&#8221;full&#8221; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text]<b>Gilg Frick<br \/>\n<\/b><strong>Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer von\u00a0<a href=\"http:\/\/www.npire.de\/\" target=\"_blank\" rel=\"noopener noreferrer\">NPIRE<\/a>.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Creative Director. Unternehmer. Mentor. Denker. K\u00fcnstler. Interstellarer Influencer. Vermutlich. Vielleicht.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.gilgius.de\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.gilgius.de\/\u00a0<\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1592408297603{background-color: #e5e5e5 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;100px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Get more Spot on Classes<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Never miss a new lesson of the Spot On Classes and get more information on storytelling and brand communication.<br \/>\nFollow us on <a href=\"https:\/\/instagram.com\/sweetspot.studio\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram<\/a> or <a href=\"https:\/\/www.linkedin.com\/company\/37035668\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn<\/a><\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;center&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;150px&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text] Why your company needs creativity [\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_video link=&#8221;https:\/\/youtu.be\/ruEtlDcW2Rg&#8221; align=&#8221;center&#8221;][vc_empty_space height=&#8221;50px&#8221;][vc_column_text] In today\u2019s world, change is happening at a staggering pace. In order for individuals, businesses and our society as a whole to deal with those rapid shifts, we need to be creative. Creativity helps us to cope with&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-2859","page","type-page","status-publish","hentry","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spot On: Creativity is the future - Sweetspot Studio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sweetspot-studio.com\/creativity-is-the-future\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spot On: Creativity is the future - Sweetspot Studio\" \/>\n<meta property=\"og:description\" content=\"[vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text] Why your company needs creativity [\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][vc_video link=&#8221;https:\/\/youtu.be\/ruEtlDcW2Rg&#8221; align=&#8221;center&#8221;][vc_empty_space height=&#8221;50px&#8221;][vc_column_text] In today\u2019s world, change is happening at a staggering pace. In order for individuals, businesses and our society as a whole to deal with those rapid shifts, we need to be creative. 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