Relevant content creates trust and loyalty
Corporate publishing summarizes all the editorial content a company publishes – whether blogs, podcasts, customer and employee magazines, websites or social media. This content, unlike traditional advertising, has the potential to position the brand as a thought leader, attract customers and build a long-term image.
The basis for successful corporate publishing is a holistic brand content strategy from which editorial plans, communicative guidelines and concepts, and the appropriate formats can be derived.
We support brands in developing and implementing convincing, long-term content strategies. From the individual contribution to the evaluation and optimization of media products.
- Corporate publishing concept
- Brand content strategy
- Content creation and design
- Publishing and optimization
- Content marketing